Lucy Kellaway’s dictionary of business jargon and corporate nonsense
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Hair management system

Translation into plain English Swimming cap

Perpetrator Speedo

Usage example "The first hydrodynamically efficient, easy to use and comfortable hair management system - turns long hair to your advantage, creating a smoother, more hydrodynamic profile."

Lucy’s commentary Runner up, 2013 Rebranded Common Object, awarded to a household item with an extravagant new name.

Related: Diverse hairdos

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