Lucy Kellaway’s dictionary of business jargon and corporate nonsense
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Loincloth strategy

Translation into plain English A strategy that just about covers all the points (spotted by Chris)

Perpetrator Major telecoms company

Lucy’s commentary Loincloths simply have no place in the office, even as a metaphor. To mix them up with strategy is neither clever nor funny. This phrase is a companion piece to “open the kimono” - and even more regrettable.

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